Project details
Client
FireEye
Project
Animated Video
Category
Animation , Design
FireEye Security Suite provides enterprise-grade protection to organisations, securing their networks, emails and endpoints against cyberattacks. It’s a high-tech business that deals with complex security issues.
FireEye’s challenge: Telling prospective customers about how their solutions can protect organisations’ systems.
Our challenge: Telling FireEye’s story in a simple-to-understand manner that non-IT-trained personnel (who are often the decision makers in organisations) can understand.
We storyboarded a series of four vector-styled videos that explained the concepts of anti-virus software and other related security solutions. Following that, we created characters, animations, scripts and voiceovers to make the videos more appealing to a broader audience – and yes, we hired and took charge of the voiceover talent too.
The videos have been well-received by FireEye’s prospects, who appreciate the creative approach to cybersecurity and the cleverly-written scripts that make the subject of security easy to comprehend and follow up on.